Play Introduction Video
WHY THIS COURSE?
- Stories reveal far more than the facts
- Can make us feel feel hopeful & optimistic
- People are attracted to stories
- Stories can be practically applied in business
WHAT WILL I LEARN?
- The three ancient pillars of persuasion
- How to establish trust
- How to reach the audience’s emotions
- The seven basic story plots
WHAT’S THE OUTCOME?
- You, engaging your audience’s senses
- Greater airtime with customers and colleagues
- You, conveying memorable messages
- You, winning hearts then minds